DroneTrader is the top drone classified service in both Canada and the USA. The site allows users to buy and sell drones within the platform. DroneTrader is continuously updating its feature set to keep users feeling safe and supported. When DroneTrader came to us, their design was a bit outdated and they were looking to simply refresh their brand without increasing the feature set.

Before the Refresh

We started the Refresh project by looking at the data and auditing what was there. We wanted to see what’s working and where using were having trouble. We used tools like FullStory and Google Analytics, along with a manual review to come up with insights around DroneTraders UX and UI.


Some Insights


The above insights are based on user data and digital experience with the old DroneTrader

Why Refresh?

Refresh is an incredibly unique program at Moku. The product is affordable for bootstrap companies who simply want their website or app to reflect their vision. This program allows you to create a whole new visual identity without having to rebuild your brand and without having to program a bunch of new features. Note, this project is designed only - we can assist you in finding an amazing developer but we’re not developers.

Sound good to you?

  • No rebuild cost

    Update your existing product without rebuilding

  • Fast

    A new look and feel in just 4 weeks

  • Streamlined process

    Streamlined process which means no surprises

  • Flat rate project

    Flat project fee and no extra charges for revisions or hours

Our Process


Research + Wireframe

Following the research, we jump straight into wireframing and information architecture so you can start to see your project coming together within the first weeks.


Style Approval

As we build out the wireframes, we also start creating some high-fidelity designs so you can understand the look and feel along with the information architecture.


Before & After


Social Media Assets

Along with your new site, you’ll get a set of social media assets you can use across your platforms to show off your new look. These assets can be done in Photoshop, Sketch, Canva - whatever your team uses. We want to make sure these are assets you’ll actually use!



Finally, you’ll get a brand book that you can use with any design company moving forward to create new assets for you. Whether it’s your marketing team or your next designer, this brand book will ensure your look and feel is always streamlined


Want to Refresh Your Design?

Looking to refresh your product. Get a dedicated team and have a new product design in just 4 weeks. Book your free strategy session today or learn more about Moku Refresh program


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